Watching the usual cable suspects last night, the main effect of the Palin pick took a back seat to analysis about how it would influence female voters, and how the pick re-shaped the experience factor debate.

The main effect of the selection of Palin, the effect that will have the most positive impact on the McCain candidacy, was yesterday afternoon's endorsement of McCain by Dr. James Dobson. Dobson, host of the daily and widely listened to Focus On The Family radio program, as well as the head of the right wing political organization of the same name that masquerades as a massive ministry, has abandoned his vow to stay home on election day, and will bring millions of disciples with him to the polls. It was the choice of Palin that provoked his change of heart.

Pushing swing states like Colorado, Ohio, and Pennsylvania into the Obama column just became a lot tougher. Great move by the Republican strategists. Palin, a self-described hockey mom, understands the meaning of "save, and a beauty."

Dr. Dobson's endorsement initially flew under the radar of most of the talking heads. The Dems got Pearl Harbored and may not have realized it yet. This game just got a lot tougher for the Obama camp. Hopefully, they rise to the challenge instead of wasting time reveling in the shortcomings of the Palin pick. READ MORE